Enhanced understanding of the size of Microsofts market and its position relative to that market Microsofts data integration requirements were complex and multi-layered, and dependant upon the ability to clean data, identify duplicates and supplement or append additional business information. Amit Sharma. More From silentwarrioronroad. The Benefits Microsoft has been able to significantly improve business efficiencies and enhance the quality of service to its customer base following the implementation of Acxioms solution:. Accomplished Executive in running market research, market and brand building consultancy initiatives, and developing innovative solutions using consumer, social, and market tracking data. How Acxiom and Microsoft Australia worked together to build more proactive customer relationships. Served as main liaison with advertising, PR, and research companies, working with some of Chinas biggest ad agencies including JWT and Dentsu, and with TNS for media tracking and consumer audits.
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Director Consulting Practice. Image for. Gregg Loveall is on Facebook. Join Facebook to connect with Gregg Loveall and others you may know. Facebook gives Acxiom Corporation.
Consulting. Gregg Loveall is a strategy and business solution specialist with 15+ years of Finalizing major strategic alliance allowing Acxiom to turn China customer.
Carmela B. Chuck Achberger.
Worlds largest consumer customized research company providing research, advice, and insight on market segmentation, advertising and communications, new product development, and brand performance. The resulting data quality and information enrichment programme included: Single Customer ViewProviding Microsoft with a unique identifier to link business records across the multiple data sources that delivers an integrated customer view Market SegmentationAbility to identify specific customer groups for customer-centric target marketing Market AnalysisA complete, current and accurate reflection of the Australian business landscape and Microsofts place within that landscape Data Quality ImprovementCleaning and de-duping existing Microsoft business customer and contact lists Data StandardisationWhile maintaining the validity and integrity of customer information, new data is matched against Acxioms own data universes for cleansing, de-duplication and verification.
Operational EffectivenessWith automation in customer information validation, there is reduced reliance on manual updates and data quality maintenance.
He has. The latest Tweets from Greg Loveall (@fyrmed).
Over 35 years in the fire service with almost 30 years of it as a Paramedic, and still loving it.
Acxiom Case Study - Microsoft Uploaded by silentwarrioronroad. Raed Hanandeh.
Video: Gregg loveall acxiom Acxiom Case Study
Hanafizar Hanafi Napi Atan. An organisation globally recognised for excellence in strategic marketing and the delivery of quality customer service, Microsoft aimed to further improve the standard and completeness of their customer information systems to lay the foundation for relationship programmes that will acquire, manage and retain customers.
This helps Microsoft to control the quality of customer information being captured within its sales and marketing source systems by validating the entry data against Acxiom data prior to system entry.
Gregg loveall acxiom
|The Opportunity Microsoft is a worldwide leader in software, services and solutions that help people and businesses realise their full potential.
Fiqua Nurul Rafiqua Sims. Jhasper Managyo. Macy Tan. Wassef MB. Foo He Xuan.
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Related titles. The Value Engineers.
Improved integration of data from multiple sources, both internal and external Expansion of the existing prospect base in order to grow the business through customercentric marketing.
Acxiom is a registered trademarks of Acxiom Corporation. Dheen Meeran.
Gregg loveall acxiom
|Achieving an integrated Single Customer View would require enterprise-wide access to meaningful interaction history and transaction data, regardless of Microsoft product or application.
Drawing on more than 30 years of experience in data quality assessment, data management and service delivery, Acxiom designed and hosts a full-service customer information management solution.
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Sam Moore. MadhuKar Rai. Alvaro Cotaquispe.